At Blossom we offer brand and communications consultancy services, led by Sarah McDonoughDepending on the need of the client, Sarah either works alone, as part of an internal team or creates and leads a bespoke team of talented individuals who will work on the project to deliver all objectives on-time and within budget. This bespoke team is sourced through Sarah’s extensive network of marketing and creative professionals, saving the client both time and money as well as delivering the expertise that is needed. The client only pays for the talent it needs when it needs it most so it is a very cost-effective approach. Blossom have the depth of knowledge and expertise to advise and support clients every step of the way throughout each and every project.

We work across all aspects of marketing and communication in the following key areas;

  • Marketing project management
  • External communications
  • Internal communications
  • Brand development (including design and execution)
  • Brand Management
  • Qualitative market research (including focus group facilitation)



Bringing together the strengths of your people we can facilitate and empower your organisation to think bigger, achieve more and achieve the desired impact. Excellence in project management and delivery is achieved through a structured process that includes a number of phases.


    All projects begin with the development of a scope to clearly define and agree on specific objectives, milestones, budgets and timelines before planning begins. Taking time to develop the Project Scope at this stage is essential to the success of the project.


    Once the project scope has been approved, a plan is developed outlining all resources (both internal and external) needed to complete the project on time and within budget.


    We manage all aspects of the project to ensure all objectives are met therefore saving the client time by managing all resources on their behalf. We source and manage all resources required for the project.


    We actively work with you to ensure that the project is delivered to the highest standard keeping you up to date with key achievements and next steps along the way.

Read more on our Planning Phase.


  • Sarah McDonough
    Sarah McDonough Managing Director


  • "As project manager it’s fair to say that Sarah McDonough brought the entire project to a higher level. She not only worked extremely hard, but she made us work hard and kept us on schedule. She was an integral part of the process and her insights and judgement were spot on time and time again. Hire her."

    Lynn Cahill Tourism Officer, Metropolitan District, Waterford City & County Council
  • "Sarah worked with us on developing our marketing strategy in line with the needs of our business. She very quickly got on top of the brief, working seamlessly with key members of our team. Her work with client and non-client focus groups in particular was very focused and professionally executed. I would have no hesitation in recommending Sarah’s work."

    Tom McCarthy Chief Executive, Irish Management Institute
  • "Sarah has worked for many years with O2 on a wide variety of marketing projects ranging from leading insight & creative workshops, brand guardianship, change projects and new business ventures. Sarah's experience and her ability to engage with cross functional teams to deliver high quality outputs would be a real asset to any business. I would strongly recommend Sarah for any marketing or change projects."

    Eugene Mitchell
    Eugene Mitchell Marketing & Innovation Director at O2 Ireland (a Telefónica Company)
  • "Sarah led a complex, international project, managing key deliverables, stakeholders and budget. Despite the complex nature of the project, Sarah delivered on time and within budget. Sarah is a professional who takes pride in getting the job done and I wouldn't hesitate to recommend her."

    Karl Aherne
    Karl Aherne Managing Director at Wayra Ireland
  • "Sarah and I have worked together for many years now. Her background in brand and customer experience enables her to give an added dimension as she understands brands from a strategic, execution and detail point of view. She always offers real value to any project and you know your project is in safe hands with her. She’s a pleasure to work with."

    Amanda Clay
    Amanda Clay Head of Brand at Telefonica
  • "Sarah worked for me on preparing the consumer facing content for the new '' Help & Support Community and developing and delivering the promotional plan. The success of this ground breaking project - combining live care, online care, multimedia content and Social Media - has been in no small part to Sarah's skills combined with a creative, consumer centric yet very brand aware approach. A real pleasure to work with and someone I look forward to working with again in the future."

    Shane Stafford
    Shane Stafford Senior Leader in Customer Service/Care
  • "Sarah worked with us as a communications consultant during a period of rapid change within Coillte. She quickly got to grips with the brief and project managed some high priority projects for the group which touched on every part of the organisation. Sarah delivered with real impact and worked seamlessly with our internal team to ensure that every project she took on was delivered to the highest standard. I would have no hesitation in recommending Sarah to any potential client."

    Sean Kennedy
    Sean Kennedy Transformation Programme Director at Coillte
  • "Sarah was engaged as a Consultant to work with me on a complete overhaul of branding at Microsoft’s EMEA Operations Centre in Dublin. Working to tight deadlines and across many teams, Sarah demonstrated her excellent skills in helping the business to take a step back and really focus on what was really important. She has a great ability to see ‘the big picture’ and help guide others along the way. With a strong external network to draw on to help execute the project from a conceptual design stance to technical implementation, Sarah was highly adept at keeping all aspects of the Branding Project under control and on budget. Most of all, I found Sarah an extremely pleasurable professional to work alongside with lots of energy and enthusiasm – nothing was too much trouble and she often went above and beyond to ensure the project was delivered on time. I would have no hesitation in highly recommending Sarah."

    Yvonne Mitchell
    Yvonne Mitchell Management and Communications Consultant - Out of the Box | consulting
  • "I worked closely with Sarah in her role as Country Manager for WXN in Ireland for a six-month period in 2010. Sarah is a consummate professional, with strong business acumen, superior marketing skills, and an exceptional work ethic. In her role as Country Director Sarah added value across the board, working collaboratively with WXN staff and key stakeholders to meet and exceed the expectations of WXN members and sponsors. I would readily recommend Sarah to any organization looking for an accomplished, highly motivated brand and communications advisor."

    Melanie Walker
    Melanie Walker Head of Media Development; Sida Coordinator at World Association of Newspapers and News Publishers (WAN-IFRA)
  • "I worked with Sarah for over five years in O2, she is a total marketing professional and excelled in the varying roles she filled there. Sarah is creative in both design and execution with a brilliant eye for detail. She is that rare individual who can not only think strategically but execute and follow through while inspiring those around her to perform and deliver to her own very high standards. She was a delight to work with and I have no hesitation in recommending her."

    Lisa Hughes
    Lisa Hughes Business Performance Coach ৷ Facilitator ৷ Mindfulness MBSR


We feel very privileged to have worked with some amazing brands and clients from a variety of different industries since Blossom was established in 2009.

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Sarah McDonough

The Atrium, John’s Lane, Naas, Co. Kildare, Ireland


086 8145030; +353 45 906470



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